Loyalty Creatio provides all the tools, mechanics and integrations for full-fledged loyalty bonus program, as well as extended marketing communication and personalization capabilities, that are relevant for B2C organizations, running loyalty programs for their customers.
Loyalty Creatio supports a wide range of processing services:
- Bonus points processing;
- Gift sertificates and coupons;
- Support of additional products and product bundles;
- Time-based rules (i.e., «happy hours»);
- Dynamic product groups, product and customer categorization;
- Exception rules for particular products;
- Returns processing;
- Limits by number of purchases for different channel types;
- Processing analitycs.
Processing engine architecture is designed to handle with high performance loads and to comply with fault tolerance standards. Special mechanism ProductLoader guarantees reliable synchronizaztion between Creatio, processing engine and front-desk software.
Using efficiently actions and marketing campaigns you can increase customer engagement, improve brand awareness and general marketing efficiency. Deduplication engine helps you to create the most personalized and relevant communication with customer.
Additionally, you can set up integration with virtual digital cashbox (free virtual ticket and special events invitation, instant ticketing) for iPhone and Android devices.
Product package includes comprehensive API, which allows you to easily set up integrations with front-desk systems, website, mobile app and external partners. Cash-desk software out-of-the-box integrations serve as a core advantage for a quick launch of a loyalty program.
In order to test every new processing rule before it goes live into live integrations, Virtual Cashbox tool allows users you to emulate live systems and test all the mechanics properly before their activation.