WhatsApp Chat Channel

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WhatsApp Chat Channel connects your WhatsApp Business number to Creatio directly through the Meta Cloud API, so your team receives and answers customer messages in one workspace. Handle chats with AI, queues, and routing, no extra provider needed.

Overview

Product overview

Product description

Talk to your customers on the messaging app they use every day. WhatsApp Chat Channel connects your WhatsApp Business number to Creatio through the official Meta Cloud API, so conversations flow straight into the platform — received, answered, and managed by your team in Creatio, without switching to a separate app.

Because it connects directly to WhatsApp through Meta, there's no third-party provider or extra subscription in the middle — you connect your own number and start messaging. From there, WhatsApp works like every other chat channel in Creatio: your team handles conversations from one inbox, AI can answer routine questions first, and each chat is routed to the right people.

WhatsApp Chat Channel works together with two Creatio applications to give you the full experience: install the Contact Center application to process WhatsApp chats in the Agent Inbox with queues and automatic routing, and add the Customer Communication Hub application to automate responses with AI and hand off to a human agent whenever a personal touch is needed.

Key Features

Quick setup with a direct Meta connection

Connect your WhatsApp Business number straight to Creatio through the official Meta Cloud API, and configure the channel in a few steps with the creation wizard in the Customer Communication Hub section.

One inbox for every conversation

Handle WhatsApp chats in the Agent Inbox panel side by side with your other chat channels — with the same queues, automatic routing, and agent workflows your team already knows (available in the Contact Center app).

AI-powered automation

Connect the Customer Communication Hub app to answer routine questions instantly with AI, work around the clock, and take repetitive load off your team.

Every conversation in your CRM

Each chat is captured in Creatio and linked to the customer, giving your team full context and a complete history of every interaction.

Categories

Categories

UI Framework

UI Framework
Freedom UI

Type

Type
Application

Price

Price
Free

Compatible with Creatio

Version
10.1 and up

Release information

Launched:
Updated:

Pricing

Monthly
Annual
Standard
Free

Terms and Conditions

By installing this product you agree to terms and conditions outlined in the license agreement.

Support

Support is available for this application
The Support is provided by Creatio following the package you have purchased for your Subscription Services. Detailed information about the support packages and the support terms is stated in your Master Agreement (available at Creatio website).

Installation

Setup guide

  • Install the application — Add WhatsApp Chat Channel to your Creatio environment from the Marketplace.
  • Install the required applications — Add the Contact Center application (agent inbox, queues, routing) and the Customer Communication Hub application (channel setup, AI automation).
  • Create your channel — In the Customer Communication Hub section, run the channel creation wizard, connect your WhatsApp Business account (Meta Cloud API), and add a new WhatsApp channel.
  • (Optional) Enable AI automation — Connect Creatio AI on the AI Automation tab to answer common questions automatically and hand off to an agent when needed.
  • Test before going live — Open the WhatsApp app, send a message to your connected number, and confirm it arrives in the Agent Inbox.

Compatibility notes

Compatibility notes
Requires installation of Contact Center and Customer Communication Hub apps.

Product compatibility

UI Framework

Freedom UI

Deployment Options

Cloud
On-site

DBMS

PostgreSQL
MS SQL

Platform

.NET Framework
.NET 8 (supported from 8.2.1)

Compatible with Creatio

10.1 and up

Versions

Versions history

Version
Compatibility
Release date
1.0.139
10.1 and up
October 28, 2026
Release summary
First release of WhatsApp Chat Channel — connect your WhatsApp Business number to Creatio through the Meta Cloud API and handle customer conversations with AI or human agents, right inside Creatio.

Manual app installation

  1. Open the needed app → the Packages tab - download the Markeplace app files.
  2. Click in the top right → Application Hub
  3. Click New application. This opens a window.
  4. Select Install from file and click Select in the window that opens.
  5. Click Select file on the page of the Marketplace App Installation Wizard and specify the app file path.

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